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Impact
Our Responsibility
We Are Early.
But We Are Intentional.
ProteinChai is a new brand. We don't have years of sustainability data to report, and we won't pretend otherwise.
What we do have is a set of clear values that have shaped every decision so far — from choosing carton packaging over plastic, to the way we source our spices. This page is our honest account of where we stand today and what we are working towards.
Packaging
Why We Chose
the Carton.
When we designed ProteinChai, plastic was never on the table. The carton format is one of the most environmentally responsible choices in food and beverage packaging — it is predominantly made from paperboard, a renewable resource, and is widely recyclable.
Cartons are also lightweight, which reduces transport emissions per unit. And unlike single-use plastic, carton materials are largely biodegradable. It was the obvious choice — not a compromise.
75%
of a carton is made from renewable paperboard
~80%
recyclable by material weight
0
single-use plastic in our packaging
6×
lower carbon footprint vs. equivalent plastic bottles
Our Commitments
What We're Working Towards.
Responsible Sourcing
We are committed to tracing our ingredients — black tea, ginger, and cardamom — back to their origin. We intend to work with suppliers who uphold fair labour practices and sustainable farming.
Recyclable Packaging
Our cartons are predominantly made from renewable paperboard and are widely recyclable. We are working with our packaging partners to improve recyclability across all components over time.
Community Reinvestment
Chai is a cultural tradition. We intend to reinvest a portion of profits into community programmes that celebrate and preserve South Asian food heritage.
Carbon Transparency
We intend to be honest and open about our environmental footprint — covering production, packaging, and delivery — and to share that information publicly as we grow.