Cookie Policy

1. What Are Cookies?

Cookies are small text files that a website stores on your device when you visit. They are widely used to make websites function correctly, remember your preferences, and provide information to the site owner about how the site is being used.

Cookies are not harmful — they cannot execute code or deliver viruses. Most browsers accept cookies by default, but you can adjust your settings to refuse or delete them at any time.

2. Types of Cookies We Use

We use the following categories of cookies on proteinchai.co.uk:

3. Essential Cookies

Essential cookies are strictly necessary for the website to function. Without them, core features such as the shopping cart, account login, and secure forms would not work. These cookies do not require your consent under PECR, as they are necessary to provide the service you have requested.

4. Analytics Cookies

We use analytics cookies to understand how visitors interact with our website — for example, which pages are visited most, where visitors come from, and how long they spend on each page. This helps us improve the site over time.

Analytics cookies are only set if you accept optional cookies. The data collected is aggregated and anonymised where possible and is never used to identify you personally.

• Provider: Google Analytics (GA4)
• Data collected: pages visited, session duration, device type, referral source
• Duration: up to 24 months
• Opt-out: you can opt out by selecting "Necessary only" in our cookie banner, or by installing the Google Analytics Opt-out Browser Add-on

5. Marketing Cookies

Marketing cookies allow us to show you relevant advertisements on other websites and platforms after you have visited proteinchai.co.uk. They also help us measure the effectiveness of our advertising campaigns.

Marketing cookies are only set if you accept optional cookies.

• Providers may include: Meta (Facebook/Instagram), Google Ads
• Data collected: browsing behaviour, ad interaction
• Duration: typically 30–90 days depending on the provider
• Opt-out: you can opt out by selecting "Necessary only" in our cookie banner

6. Managing Your Preferences

You can update your cookie preferences at any time using the methods below:

• Cookie banner — use the "Necessary only" or "Accept All" options when first visiting the site. Clearing your browser cookies will reset this preference and show the banner again
• Browser settings — most browsers allow you to block or delete cookies through their privacy or security settings. Note that blocking essential cookies may affect how the site functions
• Third-party opt-outs — for analytics or advertising cookies from third parties, you may be able to opt out directly through their own platforms (e.g. Google's ad settings or Meta's privacy centre)

Please note that opting out of non-essential cookies does not mean you will see fewer adverts — just that those adverts may be less relevant to you.

7. Consent & Legal Basis

We operate in accordance with the UK Privacy and Electronic Communications Regulations (PECR) and the UK GDPR. Under these rules:

• Essential cookies do not require consent — they are necessary to deliver the service you requested
• Analytics and marketing cookies require your explicit opt-in consent before being set
• You can withdraw consent at any time, and we will not use non-essential cookies until consent is given

8. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or changes in applicable law. The date of the most recent update is shown at the top of this page.

9. Contact Us

If you have any questions about our use of cookies, please contact us: